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Columbus, United States · Study online with LSPM

Branding and Identity Development

The course equips professionals with skills in branding strategy, identity creation, and market positioning to enhance brand visibility and impact
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2 months to complete
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Overview

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Learning outcomes

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Course content

1

Brand Positioning

2

Brand Architecture

3

Visual Identity

4

Brand Messaging

5

Brand Guidelines

Career Path

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Key facts

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Why this course

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People also ask

Everything you need to know before you start

Straight answers — no waiting on a reply. Most learners are enrolled within 60 seconds of finding what they need below.

60 sec
From enrol to start
24/7
Course access
Self-paced
Learn on your time
Certificate
Included in fee

We offer immediate access to our course materials through our open enrollment system. This means:

  • The course starts as soon as you pay the course fee, instantly
  • No waiting periods or fixed start dates
  • Instant access to all course materials upon payment
  • Flexibility to begin at your convenience

This self-paced approach allows you to begin your professional development journey immediately, fitting your learning around your existing commitments.

We offer two flexible learning paths to suit your schedule:

  • Fast Track: Complete in 1 month with 3-4 hours of study per week
  • Standard Mode: Complete in 2 months with 2-3 hours of study per week

You can progress at your own pace and access the materials 24/7.

There are no formal entry requirements for this course. You just need:

  • A good command of English language
  • Access to a computer/laptop with internet
  • Basic computer skills
  • Dedication to complete the course
Ready when you are
Most learners finish reading the FAQs and enrol in the same minute.
Self-paced · Certificate included · 24/7 access · 60-second start.
Enrol now

Assessment is done through:

  • Multiple-choice questions at the end of each unit
  • You need to score at least 60% to pass each unit
  • You can retake quizzes if needed
  • All assessments are online

Upon successful completion, you will receive:

  • A digital certificate from London School of Planning and Management
  • Option to request a physical certificate
  • Transcript of completed units
  • Certification is included in the course fee
Open enrolment · Start today

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Most learners are inside the course materials within 60 seconds of clicking the button below. Self-paced, instant access, certificate included.

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Why people choose us for their career

Trusted by professionals worldwide

Verified outcomes from learners who finished the course and put it to work.

4.5
Based on 4 learner reviews · 4 countries
98%
Would recommend
100%
Verified learners
2026
Cohort active
Completed from United States
MC
Michael Carter
US · Course completed

I recently completed the Branding and Identity Development course at Stanmore School of Business, and I must say it was a game-changer for my career. The course content was incredibly comprehensive, covering everything from brand strategy to visual identity. I particularly appreciated the practical exercises and case studies, which helped me develop a thorough understanding of how to create a strong brand identity. The course materials were top-notch, and the instructor's feedback was always constructive and helpful. I've already started applying the knowledge and skills I gained to my own business, and I've seen a significant improvement in my branding efforts. Overall, I'm extremely satisfied with the course and would highly recommend it to anyone looking to enhance their branding skills.

LS
Leandro Silva
BR · Course completed

I took the Branding and Identity Development course at Stanmore School of Business, and it was a really cool experience. I learned a lot about how to create a brand that resonates with my target audience, and I got to work on some awesome projects that helped me put the theory into practice. One of the things that stood out to me was the diversity of the course materials - we got to explore different branding strategies and techniques, and even got to analyze some real-world examples of successful branding campaigns. The instructor was also super knowledgeable and always available to answer our questions. My only suggestion would be to add more interactive elements to the course, but overall, I'm really happy with what I learned and would definitely recommend the course to others.

FW
Felix Wagner
DE · Course completed

The Branding and Identity Development course at Stanmore School of Business was an absolute revelation for me. As a marketing professional, I thought I already knew a thing or two about branding, but this course took my knowledge to a whole new level. The instructor's expertise was evident throughout the course, and the materials were meticulously curated to provide a comprehensive understanding of branding principles and practices. I was particularly impressed by the emphasis on storytelling and emotional connection in branding - it completely shifted my perspective on how to approach brand development. The course was also very well-structured, with a clear learning path and regular assessments to ensure we were on track. I've already applied the insights and skills I gained to my current project, and the results have been astounding. I couldn't recommend this course more highly - it's a must-take for anyone serious about branding and identity development.

RK
Rahul Kapoor
IN · Course completed

I enrolled in the Branding and Identity Development course at Stanmore School of Business with the goal of enhancing my skills in brand management, and I'm pleased to say that the course delivered on its promises. The course content was detailed and comprehensive, covering a wide range of topics from brand positioning to brand extension. I appreciated the use of real-world case studies and examples, which helped illustrate key concepts and made the learning experience more engaging. The instructor was also very supportive, providing regular feedback and guidance throughout the course. One area for improvement could be the addition of more group discussions and collaborative activities, as I believe this would enhance the learning experience and provide opportunities for networking with fellow students. Nonetheless, I'm satisfied with the course and would recommend it to others looking to develop their branding skills.





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Recently updated!

June 2026