Undergraduate Certificate in Sales Promotion Techniques

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Overview

Learning outcomes

Course content

Sales Promotion Fundamentals

Consumer Behavior and Buying Motives

Advertising Strategies and Techniques

Digital Marketing and Social Media

Branding and Product Development

Retail Merchandising and Promotion

Promotional Campaign Planning

Sales Communication and Negotiation

Market Research and Data Analysis

Customer Relationship Management.

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £149
Standard mode - 2 months: GBP £99