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Undergraduate Certificate in Consumer Behavior in Automotive Financing
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Overview
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Learning outcomes
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Course content
Consumer Behavior in Automotive Markets
Financial Decision-Making in Automotive Purchases
Psychology of Car Buying
Marketing Strategies in Automotive Financing
Ethics and Regulations in Automotive Sales
Introduction to Consumer Behavior
Automotive Financing Fundamentals
Psychology of Consumer Decision Making
Market Research Techniques in Automotive
Ethics in Automotive Financing
Digital Marketing Strategies for Automotive
Consumer Perceptions of Automotive Brands
Financial Literacy for Automotive Consumers
Influence of Social Media on Consumer Choices
Trends in Automotive Consumerism
Consumer Psychology
Automotive Industry Overview
Financial Principles in Automotive Financing
Consumer Decision Making Process
Credit Analysis in Automotive Financing
Marketing Strategies in Automotive Financing
Ethical Issues in Consumer Behavior
Customer Relationship Management
Digital Technologies in Automotive Financing
Regulatory Environment in Automotive Financing
Duration
The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months
Course fee
The fee for the programme is as follows:
Fast track - 1 month: GBP £140
Standard mode - 2 months: GBP £90
Career Path
Key facts
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Why this course
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Frequently asked questions
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