Professional Certificate in Google Ads for Brand Awareness

 Flexible learning: Enroll today to start learning anytime, anywhere
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Overview

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Learning outcomes

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Course content

1

Introduction to Google Ads for Brand Awareness

2

Creating Effective Ad Campaigns

3

Targeting the Right Audience

4

Measuring Brand Awareness Success

5

Optimizing Ads for Maximum Impact

6

Introduction to Google Ads for Brand Awareness

7

Understanding Brand Awareness Metrics

8

Creating Effective Brand Campaigns

9

Targeting the Right Audience

10

Crafting Compelling Ad Creatives

11

Utilizing Google Display Network

12

Leveraging Video Advertising

13

Optimizing Campaign Performance

14

Analyzing and Interpreting Data

15

Best Practices for Brand Awareness Campaigns

16

Introduction to Google Ads for Brand Awareness

17

Setting Up Google Ads Campaigns

18

Keyword Research for Brand Awareness

19

Ad Copywriting for Brand Awareness

20

Ad Extensions for Brand Awareness

21

Targeting Strategies for Brand Awareness

22

Budgeting and Bidding Strategies for Brand Awareness

23

Tracking and Measuring Success for Brand Awareness

24

Optimization Techniques for Brand Awareness

25

Advanced Strategies for Brand Awareness

26

Keyword Research

27

Creating Compelling Ad Copy

28

Ad Extensions

29

Targeting Strategies

30

Campaign Structure

31

Bidding Strategies

32

Ad Performance Metrics

33

Conversion Tracking

34

Remarketing Strategies

35

Optimizing for Mobile Devices

36

Introduction to Google Ads for Brand Awareness

37

Understanding Branding Strategies on Google Ads

38

Creating Compelling Ad Copy for Brand Awareness

39

Optimizing Ad Campaigns for Brand Awareness

40

Utilizing Google Analytics for Brand Awareness

41

Implementing Display Advertising for Brand Awareness

42

Leveraging Video Advertising for Brand Awareness

43

Maximizing Mobile Advertising for Brand Awareness

44

Measuring Success in Brand Awareness Campaigns

45

Developing Brand Awareness Strategies with Google Ads

Duration

The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months

Course fee

The fee for the programme is as follows:
Fast track - 1 month: GBP £149
Standard mode - 2 months: GBP £99

Career Path

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Key facts

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Why this course

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Frequently asked questions

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Student Reviews

Jacob Thompson
US

I recently completed the Professional Certificate in Google Ads for Brand Awareness at Stanmore School of Business, and I can't recommend it enough. The course content was tailored perfectly to my learning goals, and the practical skills I gained have already made a huge difference in my professional life. I particularly appreciated the in-depth tutorials on setting up and optimizing Google Ad campaigns for maximum impact. The course materials were top-notch, and I'm thrilled with my overall learning experience. Thanks, Stanmore, for this fantastic course!

Emily Watson
GB

As a marketing professional, I was looking for a course that could help me expand my digital marketing skills, and Stanmore School of Business's Professional Certificate in Google Ads for Brand Awareness was the perfect fit. I learned so much about creating effective ad campaigns that resonate with my target audience. The course materials were relevant and up-to-date, and the practical exercises helped me consolidate my new skills. I'm delighted with the results and would highly recommend this course to anyone looking to improve their digital marketing abilities.

Liam Patel
IN

I recently finished the Professional Certificate in Google Ads for Brand Awareness from Stanmore School of Business, and I'm glad I took the course. The content was informative, and I gained practical knowledge on how to create successful Google Ad campaigns. The course materials were well-organized, and the quizzes and assignments helped me evaluate my understanding of the concepts. Overall, I had a positive learning experience, and I feel more confident in my ability to use Google Ads to increase brand awareness.

Ava Kim
US

Wow, what an amazing course! I enrolled in the Professional Certificate in Google Ads for Brand Awareness at Stanmore School of Business to learn more about digital marketing, and I was not disappointed. The course exceeded my expectations, and I gained so much practical knowledge about Google Ads. The course materials were engaging and easy to follow, and the real-world examples helped me understand how to apply the concepts. I'm thrilled with my learning experience and feel more equipped than ever to create effective Google Ad campaigns. Thanks, Stanmore, for this fantastic course!

The Professional Certificate in Google Ads for Brand Awareness teaches effective strategies to enhance brand visibility and engagement using Google Ads.

Showcase your achievement with a professional certificate upon successful course completion.