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Postgraduate Certificate in Marketing Automation and CRM
Educational Excellence: Trusted by thousands of learners worldwide
Overview
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Learning outcomes
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Course content
Marketing Automation Strategies
Customer Relationship Management Fundamentals
Data Analytics for Marketing Automation
Integrated Campaign Management
Advanced CRM Technologies
Marketing Automation Fundamentals
Customer Relationship Management Strategies
Data Management and Analysis
Email Marketing Automation
Social Media Marketing Automation
Marketing Automation Platforms
Lead Generation and Nurturing
Campaign Planning and Execution
Personalization and Segmentation
Metrics and Reporting in Marketing Automation
Introduction to Marketing Automation and CRM
Understanding Customer Relationship Management
Data Management for Marketing Automation
Marketing Strategy and Automation
Email Marketing and Automation
Social Media Marketing Automation
Analytics and Reporting in CRM
Implementing CRM Systems
Customer Segmentation and Targeting
Automating Customer Journeys
Introduction to Marketing Automation
Customer Relationship Management Fundamentals
Data Analytics for Marketing Automation
Email Marketing Strategies
Social Media Automation
Marketing Automation Platforms
CRM Implementation and Integration
Marketing Automation Campaign Management
Measurement and Optimization in Marketing Automation
Legal and Ethical Considerations in CRM
Duration
The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months
Course fee
The fee for the programme is as follows:
Fast track - 1 month: GBP £149
Standard mode - 2 months: GBP £99
Career Path
Key facts
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Why this course
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Frequently asked questions
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Student Reviews
Jacob Davies
GBAs a marketing professional in the UK, I found Stanmore School of Business's Postgraduate Certificate in Marketing Automation and CRM to be a game-changer. The course content is well-structured, and it helped me achieve my learning goals by providing practical, relevant knowledge on CRM strategies, automation tools, and data analysis. I was able to apply these skills to my work immediately and saw improvements in our marketing campaigns. The course materials are high-quality, relevant, and up-to-date, which made my learning experience enjoyable and enriching. Overall, I am extremely satisfied with the course and highly recommend it to anyone looking to excel in marketing automation and CRM.
Elena Rodriguez
ESI recently completed the Postgraduate Certificate in Marketing Automation and CRM at Stanmore School of Business, and I'm thrilled with the outcome. The course provided me with a solid understanding of marketing automation principles and best practices, enabling me to optimize our CRM system at work. I gained hands-on experience with tools like HubSpot and Mailchimp, which I can now use to create data-driven, automated marketing campaigns. The course materials were clear and engaging, and I appreciated the detailed feedback from the instructors. My learning experience was positive, and I'm glad I chose Stanmore School of Business for my professional development.
Li Wei
CNStanmore School of Business's Postgraduate Certificate in Marketing Automation and CRM is an exceptional course that exceeded my expectations. The curriculum is comprehensive, current, and relevant, with a strong focus on practical applications. As a result, I gained valuable skills in marketing automation, CRM strategy, and data analysis—all of which I can apply directly to my job. I appreciated the high-quality course materials and the engaging, interactive lectures. I wholeheartedly recommend this course to anyone seeking to enhance their marketing skills and advance their career.
Tara Patel
INHaving just completed the Postgraduate Certificate in Marketing Automation and CRM at Stanmore School of Business, I can confidently say that it has been an enlightening experience! The course content is well-organized, current, and covers essential topics such as marketing automation platforms, CRM strategies, and data analytics. The practical examples and case studies provided throughout the course have been invaluable, as they allowed me to apply the concepts I learned in real-world situations. The course materials are well-designed, informative, and easy to follow. I am extremely satisfied with my learning experience and am grateful for the opportunity to enhance my marketing skills with such a high-quality course.